Entertainment and social program aim at providing useful information about the market's status to enhance the relationship among viewers and introduce them to the role played by markets in the lives of people. The program is presented in an interactive manner with the public to familiarize them with the role of markets and its responsibility to preserve the cultural heritage. The program is a valuable opportunity to encourage young people to work and invest through the provision of advice in a real and interesting way.

The program was produced with the participation of professional and technical staff and with the use of the latest equipment and techniques in the field of television production.

Lootah Media and Broadcast:
It is the media arm of the SS Lootah Group and one of UAE national media institutions which was established in 2008 at the initiative of His Excellency Haj Saeed Bin Ahmed Al Lootah, Chairman Board of this prestigious business group.

Program's Staff
The channel is seeking to establish unique values through the development of creative ideas of young people, led by the professional elite of experts in the field of media production, digital editing photography and graphics.

The Channel's Viewers:
The channel has succeeded in a record time to draw the attention of institutions, companies and senior figures in the United Arab Emirates, as well as the youth, universities', colleges, educational and cultural institutions students, ,and we have statistics that show the viewership base is growing continuously.